Farul Haziq
Hello, I’m an AI Design Engineer, a Product Designer, a DLS Builder and a Human
5+ years designing for banks, marketplaces and b2b products. now i build the ai workflows that turn design into code.
- ~40% less design QA time
- all 6 PSYKHE designers use my agents
- 80%+ fewer wrong listings, from a redesign i led
Past projects
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read case study
Listing creation revamp
Agent product · Product designer
led the end-to-end redesign of how agents post a listing. tested with agents, workshopped with stakeholders. incorrect listing locations down 80%+.
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read case study
AI workflow project
AI workflows · Builder
a figma design review plugin, a banner workflow and hubspot talent automation. built alone, with a person making every final call.
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read case study
Design System
Design system · UI/UX designer · Aleph-Labs
audited SC's websites and apps, then built one figma library with auto layout and interactive components.
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read case study
i-Akaun
Website and app · UI/UX designer · Aleph-Labs
redesigned the i-Akaun website and app to be more user-centred, shaped by personas, research and workshops.
Career
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2021 -
my first professional role, where i got to work with a lot of amazing projects. mostly banks
- bank islam go
- standard chartered design system
- kwsp i-akaun
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2022 -
first in-house product. was a mid-senior at this point and owning customer product aka property agent product.
- i-property website and DLS
- lead management features
- listing creation revamp
- propertyguru double listing
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2024 -
was the only designer, owning the whole design and experience department. vastly different industry from what i was doing before.
- introduced the company to a design system.
- mesinkira pos app
- maintaining current website on wordpress
- revamp customer system
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Current -
back to the usual client chaos. just with ai in the room now.
- dbs Insights
- psykhe website, built on webflow with AEO and GEO optimisation, integrated with hubspot
